Google Ads Management Melbourne
Build Trust, Grow Traffic and Gain Traction with an Ads Campaign that Converts!
Build Trust, Grow Traffic and Gain Traction with an Ads Campaign that Converts!













Increase brand awareness and drive targeted traffic by advertising on page 1 of Google.
Google Ads are a powerful tool in online marketing. You can run incredibly complex highly targeted, low cost, high conversion campaigns.
But without Google Ads Management, you may target the wrong keywords, use copy that doesn’t resonate with your audience, and blow out your marketing budget. Let a professional team manage your PPC campaign and get the most out of your ad spend.
Melbourne’s leading agency for Google Ads Management


Our Google Ads campaigns have a range of benefits:
- Builds brand awareness
- Drives instant traffic to your website
- Tackles your competition head on
- Allows A/B testing to compare campaigns
- Easily measurable
- Compliments other marketing strategies
- Can be continually refined to improve ROI
- Allows re-targeting of website visitors
HELP YOUR BRAND RESONATE MORE ONLINE
Our Process
Our Google Ads Management Strategy
We recognise that every business and industry is different which is why we take a carefully planned and customised approach for each clients PPC (pay per click) campaign. Our Ads management is all about getting the best bang for your buck, with a campaign that resonates with your audience and drives traffic to your website that converts into sales.
STEP ONE
Keywords
Keywords are the heart and soul of a PPC campaign. They connect your brand with potential customers, allowing you to “bid” on keywords relating to your business. You can also use negative keywords, prevent ads being triggered by search queries containing those keywords, in order to avoid irrelevant traffic.
STEP TWO
Ads
Ads are what the user sees when they search for a keyword phrase that you are paying for. They typically comprise a headline, URL and description. Writing compelling copy for these is crucial for getting users to click on your ad. Writing multiple versions of an ad allows you to test which have better CTR and conversions.
STEP THREE
Budgets and Bidding
Budgets can be set at a campaign level or at an ad group or keyword level. Setting an overall daily spend will ensure your monthly limits are not exceeded, while controlling keyword costs will allow you more precise parameters for specific phrases.
STEP FOUR
Targeting
Choosing the right keywords is crucial to reaching your intended audience. On top of this, targeting is used to show your ads to people based on their device, location, day and time and other demographics.
STEP FIVE
Conversions
The goal of hiring a PPC agency to manage your Google Ads isn’t just about getting clicks. It’s about conversions. Setting up “goals” in Google Analytics based on what the user does on your website will allow you to track conversions and identify which keywords and ad groups are performing best.
STEP SIX
Report and Refine
Using expertise in Google Ads management allows us to setup very successful PPC campaigns. But reporting and refining increases ROI further, ensuring the campaign is continually optimised to focus on the best performing areas. Providing regular data ensures full transparency and allows you to see exactly how things are going.
We help reputable brands in Melbourne and Australia build TRUST, grow TRAFFIC and gain TRACTION.
Every business and industry is different, so our carefully planned approach is customised for each clients’ ad campaigns.
Great service from Temerity in keeping us posted on our website in all aspects and works to keep it updated very appreciated
Working with Elliot and the team at Temerity Digital has been a fantastic experience. Their professionalism and exceptional communication skills have made the collaboration seamless. The informative reports they provide keep us well-informed about our progress. Since we began our SEO campaigns with them, our website ranking has improved significantly. I highly recommend their services to anyone looking to enhance their online presence and work with a team that truly prioritises their client’s success.
Elliot and his team have been wonderful to work with. Extremely professional, excellent communication with informative reporting. Since engaging Temerity Digital for our SEO campaigns our website ranking has increased dramatically. Highly recommend their services.
A best ever SEO and Web Development company. Highly recommended for top notch businesses to get high sales.
Great results so far with Temerity. Thanks to Elliot and the team, keep up the great work!
Elliot and the team at Temerity Digital are fantastic to work with. They are efficient, very responsive, and always ready to help. Since engaging their services for our SEO needs, the impact has been remarkable. Our online presence and visibility have received a boost, all thanks to their expertise and dedication. I highly recommend Temerity Digital to anyone seeking exceptional results and a team that genuinely cares about their clients' success.
Temerity Digital did an amazing job with our ARC Training Centre website - they made it better than we had imagined, supplied innovative and cost effective solutions for our requirements - and have been incredibly fast responders whenever we have a question - can't recommend them highly enough
Elliot and Team have now created 3 websites for our businesses. They have been fantastic to work with and the website has been key to our business success. Our website needed to stand out, and Temerity have always been very happy to innovate and create, for example, scrolling photo galleries. Prompt, reliable service, and they are excellent communicators. I can't recommend them highly enough. My business is Vet Skin and Ear, Victoria. If you want to see the kind of work he does, our website is an example. Temerity should be proud of how it has worked out. Go Team!
Elliot & His team have been looking after our IT for some time now, and we couldnt be happier. Getting great SEO results ! Recommend highly !
I have always had a great experience with Marcus and Elliot at Temerity! From the start, they have always been very helpful, accommodating and thorough. Would definitely recommend!
Elliot and Marcus have been looking after our website and other digital marketing needs for 10 years plus and it has been great to have forged a terrific relationship with such a responsive partner like Temerity Digitial. Love you work!
Elliot, Marcus and team have been a great help in setting up my website for my small business. I can't fault them on professionalism or efficiency of solving problems.I'm also going through the process of setting up a new website for my husband's business too. I doubt I will go anywhere else for web or online marketing content.
We have been working with Temerity Digital since the beginning of 2020 and continue to find them fantastic operators. Elliot, Marcus and the extended team offer amazing service, expert digital knowledge and thorough reporting. We view them as extended members of our team and regularly seek out their recommendations and advice. Their pricing is competitive and they keep that personal boutique agency feel, which is what we are after.
Establishing a startup requires work on many fronts. It was fantastic to work with Temerity and find that this was one part of plan that was easy and delivered when they said they would. Thanks to Elliot, Marcus and the rest of the team!!
We worked with Temerity for the development of our new e-shop. Elliot and his team were great to deal with and we were very pleased with their professional service. Would recommend to others
I found Elliot incredibly helpful when I needed to transfer my website from Squarespace to WordPress. His web design team were incredibly efficient and responsive. We have since used Temerity Digital for a range of digital marketing services, and would highly recommend them to anyone looking to improve their online presence.
Elliot & Marcus, were very professional & very easy to work with. They were always available to discuss my ideas & requirements, they offered up their extensive experience to put our Website together. I would & will recommend Temerity Digital to anybody looking to build a Website for their business or personal landing page.
Temerity Digital is absolutely wonderful to work with - Elliot and his team were patient with questions, responsive and thoughtful throughout the whole process. We could not be happier with our new website!
I have used Elliot and the team at Temerity for over 10 years. They have designed two business web sites and handled all our SEO. A great company to work with, I have recommended them to many friends with confidence.
I had the pleasure of working with Temerity Digital.I have nothing but good things to say. Elliot is very very professional and eager to help. Overall I have had a great experience with Temerity Digital , and would definitely recommend it to anyone looking to get good quality SEO work done.
Just celebrated 10 years benefiting from the great services of Temerity Digital. Elliot and his team are always friendly, responsive and exceed expectations. Highly recommend them. Brendan from Mind Health Care
I got recommended Temerity Digital from a colleague of mine. From the first meeting with Elliot, I felt confident Elliot was man to achieve a higher google ranking and presence I was after. He has delivered on his promise, his web design was perfect and his ongoing SEO has seen my website rank top fold in google organic search. His work and communication is fantastic. I could not recommend Elliot any more!
I highly recommend Elliot and Temerity Digital! Elliot has been managing our SEO for a number of years now and helped grow our traffic over that period. If you have any web dev or search needs definitely give them a go.
Google Ads Management Showcase
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Frequently Asked Questions
You have questions? We have answers.
Google Ads offers several key benefits for advertisers including immediate visibility and traffic, precise targeting capabilities, measurable results, flexible budgeting and multiple ad formats. You can also rapidly test different ad copy, keywords, and targeting options to see what works best, then scale successful campaigns.
Google Ads can work for most businesses, but success depends on several factors. Brands that typically do well are service-based businesses such as plumbers, electricians, lawyers, etc, ecommerce stores, B2B businesses and local businesses with physical locations. Markets that are very niche may struggle as there may be low search volumes. Similarly, businesses with very long sales cycles where immediate ROI is difficult to measure. Products that are hard to explain or require extensive education may also not be as suitable for Google Ads.
The average Google Ads cost per click in Australia ranges from $2 to $4 AUD for search ads. High-cost industries include Insurance, legal services, finance, and real estate. Lower cost include retail and hospitality. On average, businesses spend between $1,000 and $20,000 per month on Google Ads though you can start with much smaller budgets to test the waters. Agency ad management fees can range from $500 to $2000 per month in Australia.
Google has consistently stated that paying for ads doesn’t improve your organic search rankings. The algorithms for paid and organic results are separate systems. PPC campaigns do provide valuable data about which keywords convert well, search volumes, and user intent. This intelligence can inform your SEO keyword strategy.